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Learn how the UX principle of chunking improves readability, scannability, and user experience by organizing content with clear headings and concise, structured sections.

When managing a website, it’s important to understand how users interact with websites in general. One principle that can improve your website’s usability is Jakob’s Law. In this post, we’ll explore Jakob’s Law, provide some examples, and share practical tips for incorporating this principle on your website.


Let's take a closer look at image accessibility, focusing on how to make web content more inclusive by using alternative text, more commonly referred to as "alt text." Whether you're a developer, content editor, or digital designer, understanding how to write meaningful alt text can significantly improve the user experience for people who rely on screen readers.

When it comes to creating a compelling web experience, visuals are far more than decoration – they are a powerful tool for communication, engagement, and brand identity. Whether you're building a blog, designing a landing page, or creating an online resource, the right image can grab attention, instantly convey meaning, and leave a lasting impression.

Incorporating secondary brand colors into your website design can provide depth, variation, and an engaging user experience. These colors complement the primary brand palette and help guide user interactions in subtle yet impactful ways. While headings and lines/rules are essential for content organization, there are many other effective techniques to break up content and create a more dynamic layout.